Wednesday 14 October 2015

How do You Choose the Right Digital Agency?

With internet accessibility to the common man through various devices it has become the need of the hour to take your business online. If you want your business to have a further reach to customers then you need an online presence.

http://orbiosolutions.com

Important to be clear what you want from your website 

You have decided to go for a website for your business but you need to be clear on your goals, 

what is it you want to achieve? Do you want to sell your products or services online, or do you want a website that represents your business? Now that you have a clear purpose, there are so many digital agencies, how do you choose the one that understands your goals and objectives and aims to bring it to reality? 

 Here’s the criteria:

Budget

http://orbiosolutions.com/Consider your budget carefully because to assume that cheap is better is detrimental. Whilst you do find agencies that offer hard to resist dirt cheap offers it’s all about quality. For the low costs you get what you pay for and it may not be quality.  If you want a simple clean cut functional website that represents your business then your budget need not be a lot but if you are looking for a dynamic website that retails your products and services you need to keep aside a higher budget. 

Expertise

http://orbiosolutions.com/
When considering a digital agency consider the best possible one that has the expertise you are looking for. Take a look at their portfolio, ask for demos and do all your online research on the company including client testimonials. Their expertise should suit your goals and objectives. For example if you need both a website creation and digital marketing services then a digital agency that provides both is perfect for your needs. 

Best Practises

http://orbiosolutions.com/

It is crucial to have an in depth knowledge if a digital agency’s best practices that also involves the usage of cutting edge technologies. It would not be a best practice if a company’s outsources its major work to another country especially if it impacts the response times. 


Team

http://orbiosolutions.com/
You need to have on board an enthusiastic and collaborative team that you relate too. You need to know all the team members that you will be closely working with and establish a comfort level. Having a great working support with your digital agency fosters a creative and thriving environment.

These criteria serve as a guideline to help you find the right digital agency for your IT needs.  

Orbio Solutions is a leading service provider of  IT services, Product Engineering and Mobility across verticals like Education, Logistics, Software, Finance, Healthcare etc. Since its inception Orbio has been providing high quality software solutions that are par excellence with the combination of cutting edge technologies, domain and process expertise.

 
http://orbiosolutions.com  


Friday 9 October 2015

4 Simple Ways to Convert Website Visitors into Buyers


Attracting online shoppers to your e-commerce store is just one step, the challenge is to capture their attention whilst on your online store and converting them into buyers.

Most online visitors have a short attention span and if they are unimpressed with your site then they just leave without visiting other.
http://orbiosolutions.com/

So how do you retain visitors on your e-commerce site and convert them into buyers? 
 
  •  A clean cut and stunning design
Online visitors do judge a website design and design makes a great influence in people’s perceptions of the credibility of a website. A clean and uncluttered design makes a good impression on the online visitor whilst a bad design with too many ads and lack of clarity is a big put off.

  • Responsiveness is a big PLUS
With internet accessibility on various devices ranging from a laptop, tablet, to a smartphone it has become the need of the hour to have a responsive website that provides an optimal user experience across all browsers and devices.

  • Snail paced Page load is a killer
A website that loads at a snail’s pace is bound to turn off an online visitor. Most visitors don’t have the patience to wait for more than three seconds before abandoning the website. A fast loading site rates high on search rankings. Site speed is an important attribute to minimizing or maximizing bounce rate.

  • Relevant Content is king

Research indicates that a website that is unique is the one that stands out from the crowd and therefore attracts a visitor’s interest.
These are not exhaustive but some crucial factors that have a direct bearing on the bounce rate.